Winning the 2022 Porsche Sprint Challenge USA West championship with Laura Ely, Black Sheep Racing recently announced the signing of a new partnership program with the Division 1 College Racing League Association, a partner that Ely carried on the hood of her Porsche 991 at the Circuit of the Americas event in September. Looking to expand the footprint of diversity in motorsports, BSR and D1 are working together to pave the way for female athletes, drivers, mechanics, and more.
“When we launched this initiative, I was extremely excited,” explained Ely. “To see the traction it has gained and the publicity it deserves is incredible. We have big plans with the Division 1 College Racing League and can’t wait to continue our work together.”
Division 1 creates 1,500 more participation opportunities for female student-athletes allowing 10-year-olds to dream, 15-year-olds to believe, and 20-year-olds to drive for a National Championship in Motorsports. The largest Path to Pro accelerator program for Women in Motorsports starts here!
D1 Racing League is an organization of solution-based Universities transforming the competition models of motorsports for female student-athletes. D1 can communicate a compelling business model for centering motorsports in college as an Emerging Sport for Women, generating systemic and self-sustaining values for all partners. D1 is a platform for purpose, a showroom for the future of mobility reaching the hearts of humanity in a sustainable way. There is no better place to develop next-gen mobility technologies than in our major universities’ laboratories. By sending motorsports to college, D1 is looking to unlock the lifelong benefits of sports.
“We are turning ideas into a reality,” added Chief Marketing Officer Chris Stiffler. “The D1 College Racing League is working to bring the College Sports idea to motorsports. It is a great concept, and a lot of time and effort has gone into this effort. This is a perfect way to get more females involved in motorsports across all levels, and we are so thankful to have the opportunity to help push the Division 1 College Racing League Association to the next level.”
Black Sheep Racing and the D1 College Racing League will have more news in the very near future.
Stay tuned to the Black Sheep Racing social media pages for news, information, photos, and results from all event weekends. To be added to the Black Sheep Racing Mailing List, please email Chris@BlackSheepRacing.org.
For more information and sponsorship opportunities on Black Sheep Racing, please contact Chris Stiffler at (330) 419-2445 or via email to Chris@BlackSheepRacing.org. Black Sheep Racing can also be found on social media by searching Black Sheep Racing.